About Us

SwellSup Journey

We didn’t start as a company – we started as a crew of water-obsessed friends who believed stand-up paddling deserved better.

It began when we kept modifying our own boards:

Shaving weight off rails for faster cuts

Reinforcing noses after one too many reef scrapes

Testing camo patterns that actually hid scuffs

Frustrated with mass-produced SUPs that prioritized margins over performance, we became our own R&D team. Nights were spent laminating prototypes. Dawns were for test paddles with coffee-stained spec sheets.

OUR DNA

Engineers who geek out on rocker profiles

Artists who hand-tint every resin swirl

Storytellers capturing your sunrise sessions

This isn’t about selling boards – it’s about enabling those moments when the water goes glassy and time stops. When all that exists is you, your paddle’s rhythm, and the next horizon.

WHY US?
We still make boards we want to ride. If it doesn’t thrill us in choppy afternoon chop, it doesn’t ship. Period.